Tru-Turn: Hook More Fish! Cam-Action hooks that strike back! Designed by WWII veteran, John Campbell, these hooks rotate towards pressure like stepping on a rake. The rotation means more positive hook-ups. For over 60 years Tru-Turn has put smiles on anglers world wide. The hook-ups are so great that the military put them in survival kits. Get your share of hook-ups with Tru-Turn Hooks!

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